How to Get High-quality links From the Skyscraper Technique.
The skyscraper technique was developed by Brian Dean of Backlinko in 2015
Are you ready to learn a powerful link building technique that can increase the organic traffic of your website?
What is the Skyscraper Technique
Quick Overview
The skyscraper technique is a link building technique where you replicate backlinks by improving the currently most popular content.
Skyscraper technology is more about finding content that you can improve.
There is three core principle in the skyscraper technique:
- Finding – You need to find the most popular content on your website that has lots of backlinks.
- Creating – Create something better content
- Sharing – Share content with your right customer
Founder of Backlinko Brian Dean himself comments:
Have you ever walked by a really tall building and said to yourself: “Wow, that’s amazing! I wonder how big the 8th tallest building in the world is.” Of course not. It’s human nature to be attracted to the best.
How to Implement Skyscraper technique
First of all, we have to find a good content post on our website, which has a lot of backlinks and there is something left to improve this post.
Find the content that has earned lots of links
To find the best performing content post on your website you can use any of the SEO tools such as Ahrefs site explorer, SEMrush, and more
We use the SEMrush SEO tool to find the best performing content on our website, you can also use this tool, start today 7-DAYS SEMrush FREE TRIAL.
Follow these steps to learn how to get high-quality links from the Skyscraper Technique.
Start SEMrush free trial and open backlink analytics tool, and enter your domain name, and click to check it.
We are checking the Search Engine Land website to show you, After that, you will see the website overview, Backlinks, Anchors, Referring domains, Referring IPs, Indexed pages, and Competitors. see the image below
You have to click on Indexed Pages, after which you will see the URL of the website, in which you will see no. of backlinks and no. of referring domains.
From there, you need to take the URL that contains the most backlinks and referring domains except the homepage.
Such as https://searchengineland.com/guide/what-is-seo (What Is SEO / Search Engine Optimization?)
If we see what is SEO / Search Engine Optimization in this example? Which is a piece of high ranked content that has 22877 backlinks and 4098 unique domains.
I think this is a good example of a piece of content because the content in this post has gained a large number of backlinks and referring domains.
If you want to check the total traffic on this URL, you can put the URL in the domain overview in SEMrush.
This is earned lots of traffic from the search engine.
Create better content
Once you find such content on your website that has earned a lot of backlinks, after that you need to create good content.
Just now you need to create good content to rank your website, it means that you need to improve the content that you have.
Create a longer, wider piece of content, because long-form content performs better than short-form content to rank in SERPs over a longer period of time.
Go deeper into the topic, pay attention to what people are looking for, then improve the content.
Content design is very important to the user experience, so you need to design a content page well, as anyone will find your content, and poorly designed pages can give the user a low-quality experience. So therefore the more your content looks, the better the page design.
Because the first impression is the last impression.
Promote to your audience
Once you improve your content, now is the time to promote the content, so you can use your audience’s email list, social media to promote your content.
If you are a brand and promote products and services, you can promote this content by running search engine ads, this way is very effective for products and service seller.
